A Visionary Leader in Dental Marketing
Gary Bird is the founder and an owner of SMC, the leading growth partner for entrepreneurial dentists and group practices. With a deep passion for helping dental practices scale, Gary has revolutionized the way dentists approach marketing, operations, and patient acquisition—transforming practices into multi-million-dollar success stories.

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Editor’s Choice Award

Top 25 Dental Podcast

As Voted On By 60K Dentists
A Data-Driven Approach to Growth
Gary believes that marketing should be measurable, predictable, and profitable. Under his leadership, SMC has helped hundreds of practices generate thousands of new patients each month by leveraging proven marketing strategies, operational efficiencies, and sales training.
Industry Leader & Speaker
As a sought-after and award winning speaker, podcast host, and industry expert, Gary shares cutting-edge insights at top dental conferences and on platforms like the Dental Marketing Theory and Dental Marketing Goat Podcasts. He stays ahead of industry trends to help dentists stop wasting marketing dollars and start scaling with confidence.
See more about Gary here.
“Gary and the SMC National team are my first company I recommend when working with clients who need the marketing expertise. Gary is so knowledgeable yet so down to earth that it’s easy to ask the questions and have confidence in their delivery!”