Pure Dental Spa Case Study: Sustainable Growth for a 4-Location Dental Group
After opening their newest de novo, Pure Dental Spa needed help building a patient base from scratch while maintaining patient flow at their other three locations. They asked us to help — here’s what we delivered.
- 1416+ new marketing patients generated
- 1807+ leads created
- $222 average cost per acquisition
Meet Pure Dental Spa
Pure Dental Spa is a 4-location family dental group with 10 doctors in the Chicago, Illinois area. Founded by Dr. Rajul Patel, Pure Dental Spa offers a full range of treatments, including everything from preventative care to implants placed by a board-certified oral surgeon. Their high-end experience emphasizes patient relaxation and comfort throughout the entire patient journey.
Table of
Contents
Milestones
Cost Per Lead
Marketing New Patients
Challenges
- Generating new patients for four locations in a challenging market with lots of competition.
- Slow growth at their newest location.
- Building an internal team that aligns with their core values and delivers a fantastic patient experience.
- Initial communication struggles between their team and ours.
- Paying too much for each new patient.
Solutions
- Implemented a focused new patient campaign based on geo-targeting leads similar to their best existing patients.
- Boosted phone conversion through coaching and making operational changes.
- Integrated SEO best practices.
- Improved communication via biweekly meetings between Pure Dental CEO Mehul Patel and our team.
Results
- 1416+ new marketing patients.
- Went from 10 new marketing patients per month to an average of 88 per month.
- Generated 1807+ leads.
- $222 cost to acquire a new patient.
Trackable: Our
Secret Weapon
Trackable is the first-ever CRM built just for creating new dental patients.
- Integrates with your PMS.
- Tracks your entire new patient funnel.
- Boosts results and lowers costs.
- Shows you your real-time marketing ROI.
Impressed? Let’s Talk.
We help entrepreneurial dentists generate powerful revenue growth by boosting marketing, operations, and sales. Start with a free marketing impact session:
-
Assess your current
marketing performance.
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Map your new
patient opportunities.
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Find gaps
in your funnel.
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Check your
competition.
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See where you’ve
got room to grow.
