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Pure Dental Spa Case Study: Increased New Patients by 30%

After opening their newest de novo, Pure Dental Spa needed help building a patient base from scratch while maintaining patient flow at their other three locations. They asked us to help — here’s what we delivered.

  • 1416+ new marketing patients generated
  • 1807+ leads created
  • $222 average cost per acquisition
I Want Results Like This!

Meet Pure Dental Spa

Pure Dental Spa is a 4-location family dental group with 10 doctors in the Chicago, Illinois area. Founded by Dr. Rajul Patel, Pure Dental Spa offers a full range of treatments, including everything from preventative care to implants placed by a board-certified oral surgeon. Their high-end experience emphasizes patient relaxation and comfort throughout the entire patient journey. 

Table of
Contents

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Milestones

Cost Per Lead

Marketing New Patients

Challenges

  • Generating new patients for four locations in a challenging market with lots of competition.
  • Slow growth at their newest location.
  • Building an internal team that aligns with their core values and delivers a fantastic patient experience.
  • Initial communication struggles between their team and ours.
  • Paying too much for each new patient.

Solutions

  • Implemented a focused new patient campaign based on geo-targeting leads similar to their best existing patients.
  • Boosted phone conversion through coaching and making operational changes.
  • Integrated SEO best practices.
  • Improved communication via biweekly meetings between Pure Dental CEO Mehul Patel and our team.

Results

  • 1416+ new marketing patients.
  • Went from 10 new marketing patients per month to an average of 88 per month.
  • Generated 1807+ leads.
  • $222 cost to acquire a new patient.

SMC customizes this same approach for practices of any size - tailoring budgets, campaigns, and capacity to the individual office.

I Want Results Like This!

Download the Pure Dental Spa Case STudy

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Impressed? Let’s Talk.

We help entrepreneurial dentists generate powerful revenue growth by boosting marketing, operations, and sales. Start with a free marketing growth evaluation:
  • Assess your current
    marketing performance.
  • Map your new
    patient opportunities.
  • Find gaps
    in your funnel.
  • Check your
    competition.
  • See where you’ve
    got room to grow.
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