Imperfect Marketing Just Might Be Perfect

Showing your flaws can be a great way to market your practice.

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Starting Your Dental Practice? Get a Business Coach.

If you’re starting your own dental practice, you’re not just hanging out your shingle as a doctor. You’re becoming the owner of a small business.

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Dental Implant Marketing Is NOT Like Regular Dental Marketing. Here’s How to Get It Right.

If your dental practice is trying to generate new dental implant patients, you’re probably doing it wrong — and throwing away marketing dollars in the process.

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Big Data Is Coming for Dental

One industry trend that we’re keeping a close eye on is the growing role of data in dental.

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You Can’t Market Your Dental Practice Without a Clear New Patient Avatar. Here’s How to Build Yours.

If you’re no longer generating enough new patients through referrals, that means… it’s time to start marketing your dental practice.

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50 Percent of Dentists Retire Early Due to Chronic Physical Strain. Dental Can Do Better.

Here’s a dark side of the dental industry we should all pay more attention to.

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Track Your Referrals to Grow Your Practice

Referrals are the single most reliable — and cost-effective — way to generate new patients. 

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Everybody Fails

If you’re a dentist or work in the industry, you could probably do with a reminder on this one. Everybody fails.

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You Can’t Ignore Culture Anymore

We’ve said it before but we’ll say it again: practice owners can no longer ignore culture.

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Selling Your Dental Practice? Don’t Count on Getting the Full Price.

If you’re selling your dental practice, here’s one bit of advice to keep in mind. Let’s say you’re offered a deal that values your practice at $15 million. That’s nothing to sneeze at — so you sign and walk away …

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